GMS Overview

Modified on: Tue, 27 Jan, 2026 at 7:56 AM

Applies to:          Stayntouch PMS          

GMS Overview


GMS (Global Message Services) delivers an omni-channel messaging platform that enables brands to engage customers through SMS and popular messaging apps. Together with GMS Group, which provides specialized loyalty and CRM solutions for the hospitality and F&B sectors, the offering supports personalized marketing, advanced audience segmentation, and secure, compliant data management.


To activate this integration for your property, please contact Customer Support.

 

Communication

2-way

 

Feature/Function

 

Upload Reservation (PMS to CRM)

YES

Upload Stay Info

YES

Upload Inventory

NO

Upload Availability

NO

Upload Rates

NO

Upload Group Block (PMS to CRS)

NO

Update Guest Profile (CRS to PMS)

YES

 

Can Sync Individual Message Types vs. Bulk


Message Type Sync: Reservation

YES

Message Type Sync: Stay

YES

 

 

 

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