Web Check In Conversion By Day

Modified on: Fri, 18 Nov, 2016 at 2:59 PM

Applies to:          Rover PMS             Rover Overlay


Web Check In Conversion By Day 

A Summary of “Email From Hotel” Activity 



The Web Check In Conversion By Day Report tracks room upsell numbers and compares those figures alongside the total number of successful web check ins (aka mobile check ins) on a day-to-day basis. 


This report only tracks Email from Hotel activity. This is when the property initiates the web check in process by sending an email to the reservation. 


How do “Day Before Arrivals” Get Counted? 

This report includes reservations that complete web check in on the day of arrival and the day before arrival (if that option is offered). If a reservation completes web check in on the day before arrival, the reservation is only factored into the report on the reservation’s actual arrival date. 


For Example: A reservation's arrival date is November 11th, but the reservation completes web check in the day before their arrival date (November 10th). Even though web check in was completed on November 10th, this reservation will only appear as a stat for November 11th -- becuase November 11th is the reservation’s actual arrival date. 


Room Upsells & Levels: 

Room upgrades are segmented and ranked into three different upsell levels: Level 1 (lowest upsell price) to Level 3 (highest upsell price). Your property can manage room ranking and the upsell price for different room types from this page: Settings > Promos & Upsells > Upsell Rooms




REPORT TERMS


Guest Sent Email: The total number of reservations arriving on that date that were sent a mobile check in email. How is this number calculated? 


Upsell (Level 1 – Level 2): Reservations that upgraded from Level 1 to Level 2 rooms. 


Upsell (Level 1 – Level 3): Reservations that upgraded from Level 1 to Level 3 rooms. 


Upsell (Level 2 – Level 3): Reservations that upgraded from Level 2 to Level 3 rooms. 


All Upsells: The combined sum of all the upsell activity for the day. 


Counts: 

The Conversion, Count, and Revenue for each room upgrade is presented below the corresponding header. 

                      o  Conversion Rate (Conv.): This percentage is calculated as the total Count (Cnt.) divided by the total number of Guests 

                          Sent Email

                      o  Count (Cnt.): The total number of reservations that purchased a room upsell. 

                      o  Revenue (Rev.): The upsell price multiplied by the reservation's number of nights. 


Web Check Ins: A web check in is a reservation that completes the web check in steps from their device (phone, tablet, or desktop).

                      o  Total: The total number of successful web check ins. 
                      o  Conversion Rate (Conv.): The total number of web check ins divided by the total number of Guests Sent Email


Total: Each column’s total is calculated along the bottom of the page.




REPORT STRUCTURE 


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REPORT FILTER


1. Filter by Date/Date Range 

  • Select a date or date range. 


2. Sort by: Date 

  • Selecting this option will list dates from earliest to latest. 






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